Michigan · GEOID 26139

Ottawa County

2024 ACS 5-year estimates · population 301,203 · 117,604 housing units

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Median household income
$90,502
State $74,099
Median home value
$323,400
State $237,564
Median gross rent
$1,211
State $1,136
Homeownership rate
79.3%
State 73.2%
Renter cost-burden rate
49.4%
≥30% of income
Owner cost-burden rate
15.6%
≥30% of income
Homeowner vacancy
0.5%
Of owner-occupied + for-sale units
Rental vacancy
3.2%
Of renter-occupied + for-rent units
Overall vacancy
5.3%
All housing units
Price-to-income ratio
3.57
Affordable: 2.0–3.0

Section 1

Community Profile

Population, demographics, household composition, and income.

Community Data Summary

Ottawa CountyMichigan
Population 301,203 10,077,761
Population density (per sq. mi.) 534.50
Median household income $90,502 $74,099
HUD Area Median Income (4-person, 100%) $113,700
Households 111,322
Average household size 2.61 people
Owner-occupied 79.3% 73.2%
Renter-occupied 20.7% 26.8%
Race 84.0% White · 1.6% Black 0.0% White · 0.0% Black
Source: ACS 5-year 2024 (Tables DP05, S1101, DP04, S1901) and Census Gazetteer (land area); HUD FY2026 Income Limits.

Racial composition

Ottawa County compared with Michigan.
Source: ACS 5-year 2024, Table DP05.

Educational attainment (population 25+)

38.9% hold a bachelor's degree or higher (state: 32.4%).
Source: ACS 5-year 2024, Table S1501.

Median Household Income by Tenure

Owner-occupied vs. renter-occupied household income, county and state.
Source: ACS 5-year 2024, Table B25119.

Median Household Income by Age of Householder

Median household income by age group of householder.
Source: ACS 5-year 2024, Table B19049.

Median Household Income by Number of Earners

Median household income for families with each earner count.
Source: ACS 5-year 2024, Table S1903.

Household Size

Distribution of households by number of people.
Source: ACS 5-year 2024, Table S2501.

Income by Number of Earners

Earners Share Median income Attainable monthly housing cost Attainable home
0 earners 15.3% $65,199 $1,630 $211,673
1 earner 24.4% $75,902 $1,898 $251,513
2 earners 43.6% $123,727 $3,093 $429,534
3+ earners 16.6% $160,578 $4,014 $566,706
Attainable monthly housing cost = 30% of gross income ÷ 12. Attainable home price assumes 30% housing budget, 30-yr mortgage at 7%, 5% down.
Source: ACS 5-year 2024, Table S1903; affordability formula derived.

Households

111,322

Average size: 2.61 people

Households with children

32,616

29.3% of households

Per-capita income

$42,799

Poverty rate: 9.2%

Section 2

Residential Market Analysis

Housing stock characteristics — tenure, type, age, size, vacancy, rents.

Tenure

79.3% owner-occupied vs. state average 73.2%.
Source: ACS 5-year 2024, Table DP04.

Structure type

Single-family share 77.5% · Missing middle (2–19 units) 13.1%.
Source: ACS 5-year 2024, Table B25024.

Housing stock by decade

39.8% built before 1980 · Median structure age 1,988.00 yrs.
Source: ACS 5-year 2024, Table S2504.

Housing size mismatch

Compares the share of housing units by bedroom count against the share of households by size — a common diagnostic of housing supply/demand alignment.
Source: ACS 5-year 2024, Tables B25041 (bedrooms) and S2501 (household size).

Home value distribution

Owner-occupied homes by value bracket. Median: $323,400.
Source: ACS 5-year 2024, Table DP04.

Monthly Housing Costs

Distribution of monthly housing costs across all occupied units.
Source: ACS 5-year 2024, Table B25104.

Number of Bedrooms

Housing units by number of bedrooms.
Source: ACS 5-year 2024, Table B25041.

Median rent by bedroom

Overall median gross rent: $1,211.
Source: ACS 5-year 2024, Table B25031.

Renters by age

Number of renter householders by age bracket.
Source: ACS 5-year 2024, Table S2502.

Owners by age

Number of owner householders by age bracket.
Source: ACS 5-year 2024, Table S2502.

Vacancy composition

All 6,282 vacant units split into Census's seven categories. Frictional vacancy (units actively on the market) reflects healthy churn. Structural vacancy (seasonal, migrant, other) sits outside the market for year-round residents — high values change how the headline vacancy rate should be read.

Vacant units by type

For sale 6.6% · For rent 12.2% · Seasonal 49.4% · Other 19.4%.
Source: ACS 5-year 2024, Table B25004.

Frictional vs structural

30.4% of vacancy is frictional (for sale + for rent + rented/sold not yet occupied); 69.6% is structural (seasonal + migrant + other).
Source: ACS 5-year 2024, Table B25004.

Seasonal / recreational share of all housing

2.6%

3,104 units of 117,604 total

Housing units held for seasonal or recreational use.

"Other vacant" share of all housing

1.0%

1,221 units of 117,604 total

Census "Other vacant" — units off the market for reasons other than seasonal, migrant, sale, or rental.

Section 3

Workforce Housing Needs Assessment

Affordability, cost burden, and the housing options for households in the workforce income range.

Workforce range — ACS median household income

80% MHI$72,402
100% MHI$90,502
120% MHI$108,602

County-wide median from ACS 5-year estimates. A household at 100% MHI in Ottawa County should be able to afford a home up to roughly (30% housing budget, default mortgage terms).

Workforce range — HUD Area Median Income

1-person2-person4-person
80% AMI $63,700 $72,800 $90,950
100% AMI $79,590 $90,960 $113,700
120% AMI $95,500 $109,150 $136,450

HUD FMR Area: Holland-Grand Haven, MI HUD Metro FMR Area. 80% AMI uses HUD's published Section 8 Low Income Limits; 100% is HUD MFI; 120% is the standard workforce convention.

Affordability calculator

Follows the standard 30%-of-gross-income affordability rule.

Affordable monthly
Affordable home price

Renter cost burden

49.4% of renter households spend ≥30% of income on rent (24.5% spend ≥50%).
Source: ACS 5-year 2024, Table B25070.

Owner cost burden by income

15.6% of homeowners spend ≥30% of income on housing. Bars show counts of cost-burdened owners by income bracket.
Source: ACS 5-year 2024, Table B25106.

Household income — owners vs renters

Distribution of household income for owner-occupied (navy) and renter-occupied (gold) households.
Source: ACS 5-year 2024, Table B25118.

Section 4

Industry & Workforce Wages

Employment, average wages, and the housing each industry's typical earner can afford in Ottawa County.

Covered employment
119,174
Across 21 sectors
Establishments
6,888
QCEW 2024
Avg annual pay (workforce)
$59,507
Employment-weighted across sectors

Top 10 sectors by employment

Annual average employment by NAICS 2-digit sector. Counties with fewer than five covered establishments in a sector may show suppressed totals.
Source: BLS QCEW Annual Averages, 2024.

Attainable housing by industry

Industry Employment Avg annual wage Affordable home price vs. median value Affordable monthly rent
NAICS 31-33 Manufacturing NAICS 31-33 40,464 $74,443 $246,083 −$77,317 $1,861
NAICS 44-45 Retail trade NAICS 44-45 10,502 $38,880 $113,705 −$209,695 $972
NAICS 72 Accommodation and food services NAICS 72 10,395 $24,194 $59,039 −$264,361 $605
NAICS 62 Health care and social assistance NAICS 62 9,743 $44,387 $134,204 −$189,196 $1,110
NAICS 23 Construction NAICS 23 6,952 $72,794 $239,944 −$83,456 $1,820
NAICS 56 Administrative and support and waste management and remediation services NAICS 56 6,750 $40,923 $121,310 −$202,090 $1,023
NAICS 42 Wholesale trade NAICS 42 5,141 $79,420 $264,609 −$58,791 $1,986
NAICS 81 Other services (except public administration) NAICS 81 4,789 $47,730 $146,648 −$176,752 $1,193
NAICS 54 Professional, scientific, and technical services NAICS 54 4,783 $80,858 $269,961 −$53,439 $2,021
NAICS 11 Agriculture, forestry, fishing and hunting NAICS 11 3,561 $41,534 $123,584 −$199,816 $1,038
NAICS 48-49 Transportation and warehousing NAICS 48-49 3,353 $67,930 $221,839 −$101,561 $1,698
NAICS 61 Educational services NAICS 61 2,959 $43,931 $132,507 −$190,893 $1,098
NAICS 92 Public administration NAICS 92 2,829 $58,306 $186,015 −$137,385 $1,458
NAICS 52 Finance and insurance NAICS 52 2,381 $90,305 $305,126 −$18,274 $2,258
NAICS 71 Arts, entertainment, and recreation NAICS 71 1,393 $29,722 $79,616 −$243,784 $743
NAICS 53 Real estate and rental and leasing NAICS 53 1,064 $55,818 $176,754 −$146,646 $1,395
NAICS 51 Information NAICS 51 803 $71,892 $236,587 −$86,813 $1,797
NAICS 22 Utilities NAICS 22 678 $129,181 $449,836 +$126,436 $3,230
NAICS 99 Unclassified NAICS 99 339 $47,242 $144,831 −$178,569 $1,181
NAICS 55 Management of companies and enterprises NAICS 55 230 $124,812 $433,573 +$110,173 $3,120
NAICS 21 Mining, quarrying, and oil and gas extraction NAICS 21 65 $74,274 $245,454 −$77,946 $1,857
Affordable home price assumes the industry's average earner uses 30% of gross income for housing, with a 30-year mortgage at 7%, 5% down, $2,500/yr taxes & insurance, and 0.5% PMI. Adjust the Section 3 calculator for other terms. Affordable rent is 30% of monthly gross pay.
Source: BLS QCEW Annual Averages, 2024; ACS 5-year 2024 (median home value).

Section 5

Wages by Occupation

Selected essential-worker occupations for the MSA or nonmetropolitan area containing this county — jobs, the 10-year change, wages, and the housing each typical earner can afford. Both jobs counts and wages are reported at the MSA / nonmetropolitan-area level (BLS does not publish OEWS at the county level), so every county inside the same area shows the same numbers. For county-accurate employment totals, see Section 4 above.

Occupational wages and affordable housing

Occupation 2025
jobs
2015–2025
change
%
change
Hourly
wage
Annual
wage
Affordable
home price
Affordable
monthly rent
Fast Food and Counter Workers SOC 35-3023 · prior-year code differs 13,190 530 4% $14.32 $29,790 $79,869 $745
Cashiers SOC 41-2011 9,670 (1,580) (14%) $15.06 $31,330 $85,601 $783
Childcare Workers SOC 39-9011 1,800 160 10% $15.99 $33,250 $92,748 $831
Janitors and Cleaners SOC 37-2011 11,490 780 7% $17.66 $36,730 $105,702 $918
Retail Salespersons SOC 41-2031 12,600 (1,970) (14%) $18.45 $38,380 $111,844 $960
Home Health and Personal Care Aides SOC 31-1131 · prior-year code differs 5,870 (3,680) (39%) $19.37 $40,300 $118,991 $1,008
Tellers SOC 43-3071 1,640 (380) (19%) $19.67 $40,910 $121,261 $1,023
Office Clerks, General SOC 43-9061 11,310 (1,410) (11%) $22.04 $45,840 $139,613 $1,146
Waiters and Waitresses SOC 35-3031 8,080 (1,170) (13%) $22.62 $47,040 $144,079 $1,176
Construction Laborers SOC 47-2061 3,990 1,430 56% $24.76 $51,510 $160,718 $1,288
Maintenance and Repair Workers, General SOC 49-9071 5,470 (120) (2%) $25.05 $52,100 $162,914 $1,303
Paramedics SOC 29-2043 · prior-year code differs 360 (40) (10%) $25.10 $52,200 $163,287 $1,305
Firefighters SOC 33-2011 420 20 5% $27.09 $56,340 $178,697 $1,409
Heavy and Tractor-Trailer Truck Drivers SOC 53-3032 10,820 720 7% $27.40 $56,990 $181,117 $1,425
Carpenters SOC 47-2031 2,840 840 42% $28.01 $58,260 $185,844 $1,457
Elementary School Teachers, Except Special Education SOC 25-2021 5,080 860 20% $65,310 $212,086 $1,633
Electricians SOC 47-2111 2,880 710 33% $31.86 $66,260 $215,623 $1,657
Police and Sheriff's Patrol Officers SOC 33-3051 1,440 80 6% $33.61 $69,900 $229,172 $1,748
Plumbers, Pipefitters, and Steamfitters SOC 47-2152 2,270 670 42% $36.76 $76,460 $253,591 $1,912
Registered Nurses SOC 29-1141 13,740 2,790 25% $43.23 $89,910 $303,656 $2,248
Affordable home price uses the same Section 3 formula (30% housing budget, 30-year mortgage at 7%, 5% down, $2,500/yr T&I, 0.5% PMI). Affordable rent is 30% of monthly wages. Negative job-change values are shown in red parentheses. A "prior-year code differs" note flags occupations whose SOC code changed between the two vintages (2010 SOC → 2018 SOC) — the change estimate is best-effort.
Source: BLS OEWS May 2025 (10-year change vs. May 2015). Jobs counts and wages reflect the MSA or nonmetropolitan area containing this county, not the county alone — OEWS is not published at the county level.
Methodology & sources

All figures derive from the 2024 American Community Survey 5-year estimates. State and national comparisons are population-weighted aggregates of county-level estimates (an approximation; ACS publishes its own state and national medians which can differ slightly).

The affordability calculator uses a 30% housing-budget rule with a 30-year mortgage. Defaults are 7% interest, 5% down, $2,500/year taxes and insurance, and 0.5% PMI — adjustable above.

Variables: 26139 · pulled from Full Housing Data Table.xlsx.